Our first expert system / AI application got its start in 2008 and is still running strong today. The system is based on expert knowledge from a number of sommeliers and food-wine experts and has made over a billion recommendations to date.
We've called this platform "Savour".
Machine Learning (ML) is an essential component of Artificial Intelligence. It's based on the principle that, by providing sufficient input/training data, you can create models that can perform a wide variety of tasks. We use vast amounts of retail product input data (product tags and descriptions) to accurately and efficiently classify tens of thousands of previously unclassified products.
Machine Learning can scale tasks in just a few days that would otherwise take weeks if done manually.
We have developed an automated system capable of assembling and deploying personalized, targeted outbound advertising at scale using marketing APIs from both Meta and Google.
Clicking on a personalized ad is only the first part of the journey. That click needs to lead to a destination that delivers on whatever promise is made in the ad. We've developed a number of inbound, condition-based landing page and messaging logic solutions to provide the most personalized visitor experiences possible.
We've developed a sophisticated digital merchandising dashboard capable of a wide variety of customer-facing controls. These include price-based presentations, up-sell, cross-sell, limited-time offers (LTOs), loyalty programs, and support for an almost limitless number of parameters and characteristics.
This space, although seemingly new and trendy to the masses, has been around for some time.
We've been working in AI for more than 15 years now, and can help clients leverage the world of AI.
